Check out our downloadable ebook: Digital Marketing Made Easy

Video Tutorials


How does BOMA work?

This is a recorded video of a live demo of the BOMA platform. In it we show you how to setup your account, import contacts, use the content libraries to send emails and social posts, write your own email and social posts, search and edit pictures from our image library, create a social ads campaign and build a landing page for lead capture.

Using BOMA

Sending an Email Campaign

Sending an email in BOMA is easy. You can build your own email design from scratch or use one of our email template designs which are fully customisable via the email editor.

Using BOMA

Sending a Social Media Update or Post

Easily post to Facebook, Twitter, LinkedIn personal and business pages from BOMA. You can share your own images, URL’s, text or post from the BOMA Content Library.

Using BOMA

Creating a Social Ad

Amplify your social media reach and get your business in front of more of the right people with BOMA’s Facebook and Instagram Ads.

Using BOMA

Landing Pages

BOMA Landing Pages make it super easy to capture new leads. Whether hosting an event, promoting a service or simply growing a database of new leads, BOMA’s landing pages collect contact details and automatically update your database in BOMA.

BOMA Webinar Series

Session 1 - An Introduction to Marketing

The first of 8 short 20 minute webinars which will guide you through getting starting in marketing. Whether you’re completely new to marketing or already have some experience these sessions will help improve your knowledge as well as giving practical tips and advice.

BOMA Webinar Series

Session 2 - Branding, I’ve got a logo, now what else do I need?

In the 2nd session in our ‘Online Marketing Made Easy’ series we explore the 5 steps to going beyond a logo and creating a brand for your business.

We’ll cover:

  1. What is a brand?
  2. Why do I need one?
  3. What makes up a brand?
  4. How can I create my brand?
  5. What’s the next step?

BOMA Webinar Series

Session 3 - The 7 Key Elements Of An Effective Website

In the 3rd session in our ‘Online Marketing Made Easy’ series we’re joined by website expert Grant Johnson, of Rocketspark, who explains the 7 key elements of an effective website.

  1. Be clear about what you do
  2. Show them why they should choose you
  3. Make your website visually appealing
  4. Have a clear call to action
  5. Don’t be text heavy
  6. Be mobile friendly
  7. Build on a robust platform

BOMA Webinar Series

Session 4 - How do I get people to find me online?

In the 4th session in our ‘Online Marketing Made Easy’ series we’re joined by SEO expert Harvey Kane, of Rocketspark, who explains 5 simple techniques to implement on your website that will boost it’s presence in search results, help users to find you online and drive more traffic to your website.

  1. Know the exact phrases people are searching
  2. Location based searching techniques
  3. Have plenty of good quality content
  4. Ranking for your business name
  5. Keywords need to be used multiple times

BOMA Webinar Series

Session 5 - What is Thought Leadership and why is it important

In the 5th session in our ‘Online Marketing Made Easy’ series we’re joined by Viv Brownrigg, CEO of The Gap. As a CA, business owner and public speaker Viv is extremely well placed to share her insights into thought leadership and in this webinar we discuss the key elements including…

  1. What is a thought leader?
  2. Why develop your thought leadership?
  3. Steps to becoming a thought leader
  4. How does this relate to you?

BOMA Webinar Series

Session 6 - What is Social Media and why you can't afford to ignore it

In the 6th session in our ‘Online Marketing Made Easy’ series we take a look at What is social media and why you can’t afford to ignore it?

We’ll cover 5 key elements:

  1. What is social media?
  2. Why you can’t afford to ignore it
  3. Breaking down the main social networks
  4. How do I get started?
  5. What should I post on each network?

BOMA Webinar Series

Session 7 - Putting together a Marketing Plan

In the 7th session in our ‘Online Marketing Made Easy’ series we explore how to put together the elements we’ve covered in the previous session into a marketing plan for your business.

We’ll cover 4 key elements:

  1. Establishing your goals
  2. Creating the plan
  3. Setting specific targets
  4. The importance of consistency

BOMA Webinar Series

Session 8 - The importance of Analytics & ROI for your digital marketing

In the 8th and final session in our ‘Online Marketing Made Easy’ series we take a look at why you need to track and measure your marketing efforts.

We’ll cover 6 key elements:

  1. The importance of marketing analytics
  2. Aligning your business goals and marketing KPI’s
  3. Understanding your KPI’s
  4. Where and how to monitor your KPI’s
  5. Setting up regular reporting
  6. Understanding your marketing ROI