Branding – I’ve got a logo, now what else do I need?

In the 2nd session in our ‘Online Marketing Made Easy’ webinar series we explore the 5 steps that Accountants and Bookkeepers can take to go beyond having only a logo and creating a brand for their practice.

We’ll cover:

1. What is a brand?
2. Why do I need one?
3. What makes up a brand?
4. How can I create my brand?
5. What’s the next step?