Marketing is a massive opportunity for Accountants & Bookkeepers to help nurture and support current clients and grow their firms. But how do you get started? Join Charles Clark, Marketing Director of BOMA, and Heather Smith, FCA, FCCA, FICB, as they share cost effective marketing tactics that will help drive your firm's growth.
During this webinar we cover:
– Why do you need to do marketing?
– Website best practice
– Testimonials and case studies
– Making it easier for people to find you online
– Content marketing
– Thought leadership and social media
– Emails & newsletters
– Winning video content
– How to stage an event
– Using online directories
– Advertising online