This calculator works out exactly what your firm spends on content creation each month, including the time your team puts in and any outsourcing costs, then shows you how much BOMA can save you.
What you get with BOMA:
✅ Hundreds of AU specific articles written by chartered accountants and financial journalists, fact-checked and ready for your clients. Adjust for your tone, hit send.
✅ FREE native AI writing tools, allows you to draft new content or rework any article in your firm’s voice.
✅ A full marketing platform: email and social campaigns, plus a native Xero integration and Zapier connections to more apps.
Your result uses your inputs and benchmarked hourly rates (AUD $275/h for partners, AUD $65/h for practice managers, AUD $150/h blended) to estimate the cost of staff time spent on marketing tasks, plus any external help.
This calculates time saved only, not the value of new business that better marketing generates. Your actual savings depend on your team, your rates, and how much marketing you currently do.
Excellent ★★★★★ Xero Marketplace | ★★★★★ Reduced my costs and time on marketing I used to pay expensive 3rd parties to create content for me but with Boma all the content is ready to go. This makes it so much easier to engage with my clients via social media and email even better it has reduced my costs and the time I spend on marketing… David Garnham | ★★★★★ Compete with any firm in the country Boma allows me not only to provide super relevant content to our clients but also allows us to compete with any accounting firm in the country. Having a resource like this and the time required to prepare and set up the content in house would cost thousands… Stuart Ruddell | ★★★★★ With BOMA we can stand out I never really grasped how much time and money it saved until I started using it. Working on your business is hard enough but then adding marketing, content creation, review and updating your social media pages on top it just ends up being too hard. With Boma we can stand out… JBM & Associates Limited |