BOMA + Wolters Kluwer CCH Partnership Launch

We’re excited to announce our content partnership with Wolters Kluwer CCH, the world’s leading provider of tax and accounting information.

In this webinar we showcase how Wolters Kluwer + BOMA will enable you to deliver real time, thought leadership content via a powerful digital marketing and communication platform ensuring you can nurture and support your clients while also driving business growth.

NB: You can also read a full transcript of this session below.

 

 

‘BOMA + Wolters Kluwer CCH Partnership Launch' Transcript

Charles Clark:

Brilliant. Well, look, I think we'll get started everyone. So thank you so much for joining us. We realise that you're all busy. So thank you for taking the time. I'm really thrilled to be talking with everyone today and really thrilled to be welcoming Sarah Ingram, who is product manager of APAC Wolters Kluwer. Hi Sarah.

Sara Ingram:

Hi. Thanks Charles. It's nice to be here to talk about our new partnership.

Charles Clark:

Fantastic. And joining me as well is Liz. Start off, hi Liz.

Liz Studholme:

Hello everyone. Nice to be here.

Charles Clark:

Great. So as I mentioned a couple of minutes ago, if you do have any questions, do pop them into the chat box in the Q and A, we'll do our best to answer them as we go through and love to hear any questions or any insights as we go through. So look, I'll kick off and get into the first slide. So about BOMA, I mean, a lot of you may have heard about us, but maybe haven't checked us out for a while, but we are basically the first app out there which is designed specifically to help accountants and bookkeepers, I suppose communicate and market themselves to their clients and prospects. So we've got a huge library of customisable content articles, again, which is written specifically for you guys. And it's from the perspective of you talking to your clients and prospects.

Charles Clark:

So it's written for them. It's not written for you, it's written for you to deliver value to them. So this can be shared via email, via social media, and also via website blog. And the aim of it is to bring real value to your clients by highlighting issues that may affect their businesses and providing insights that help them to survive and to thrive. So BOMA, as I said, is a communications tool. And what we're doing with this partnership is marrying it with Wolters Kluwer so Sarah, can you tell us a little bit about what is clear for those of us who aren't too familiar with them?

Sara Ingram:

Yeah, sure Charles. I know many of you on this webinar, would've heard of CCH, such as the CCH master tax guide, but for those of you that we are actually owned by our parent company, which is called Wolters Kluwer. And so Wolters Kluwer is a global provider of professional information and software solutions across the world for health legal tax and accounting. Yeah, those main sectors. And so we serve customers in over 180 countries and we have just over 19,000 employees worldwide. We also have three offices in New Zealand. So we have our head office in Auckland, Takapuna and Christchurch, and I'm actually based in Takapuna. So Charles, do you want to talk about the new partnership?

Charles Clark:

Yeah. So we've seen a lot of research coming out in the last, I suppose, 18 months. And there's sort of a pre COVID and post COVID world. And the reality now is that the number one characteristic that clients and SME are looking for from their accountant is good communication. And pre COVID, it was all about professionalism and sector level expertise. And obviously those go still without saying, but communication is the number one thing. And so what does that mean? It's communication that supports them, that empowers them, that helps them and their business survive in these pretty, I suppose, unique periods.

Charles Clark:

And we know that the key to good communication is always having something to say. And so BOMA has always made it easy, I suppose, to support clients. And we see this partnership with Wolters Kluwer, who are the leading expert information providers has just given you access to an additional and unique set of content articles in the library, which I suppose, going to revolutionise how you can connect them and we were talking to Sarah recently about when you first saw by which I think was, was it 2017?

Sara Ingram:

Yeah, it was about, I think the first demo I attended was in 2018 and ever since I saw that first demo of BOMA, I just realised the potential of combining. I knew our content so well. So I knew the potential of combining our specialised content with this easy to use communication platform from BOMA. And I just saw how it could revolutionise the way that accountants could connect with their clients and their prospects.

Charles Clark:

Cool. So let's look a little bit more into who Wolters Kluwer CCH are.

Sara Ingram:

Yeah. So I just wanted to give a bit of background because sometimes people don't realise that the different services that we provide across New Zealand. So to start with, I just wanted to mention CCH. I know which is our latest online research platform for accountants and tax advisors. Some of you may be aware of InteleConnect. So this is our new updated version of InteleConnect. We also obviously do CCH learning, which is predominantly delivering online learning webinars. Also, you'd all be familiar with our CCH books, so obviously we have the title such as the CCH Master Tax Guide, but also other really important titles out there. Finally, some of you may have heard of CCH business partners and that's who I originally started working with out of Takapuna. We are a practical content suite, and we sit inside both CCH I know and CCH iFirm Intranet.

Sara Ingram:

And so CCH business fitness is basically a range of practical tools for accountants. So we have things like procedures, checklists, calculators, and some of you may be using our really popular and comprehensive set of work papers. I think that's one thing that we are really known for. But something else that if we just jump to the next slide, something else that we do is for many, many years, CCH business fitness have been producing a white label newsletter service, which is currently called accelerate. And this was for accounting firms that they could customise it slightly in that traditional sort of word format. And they could then brand it as their own, put their logo at the top et cetera, and then share that with their clients. So this is the specialised content, plus some of our frequently asked questions and guides that we've made available in BOMA.

Sara Ingram:

And so this content within BOMA is just a few short clicks away from sharing with your clients. And I just want to talk a little bit more in detail about the content. So we actually have a team of professional writers who are continually working on creating articles based on the latest tax and business news that will impact your clients. Our articles are reviewed by our tax team to ensure that they're technically correct, because we know that's really important to you. We write them specifically for your clients, not you. So they are jargon free and obviously compelling to read. And most of our articles tend to include a call to action. So this is to help you engage with your clients and grow your business. So for example, when Liz does the demo shortly, you'll see things like, come join us for a cup of coffee to discuss this further. And with no further ado, I should hand over to you Liz to do a bit of a demo for us.

Liz Studholme:

Thank you. Fiddling with my screen. And I'm hoping I haven't…. Actually, let's first, before we demo, let's just quickly talk about marketing because I think it's important to have this conversation about marketing because I think we sometimes think marketing means selling. And particularly for the accounting bookkeeping industry selling is kind of, well, a lot of your business might come through referral and selling is not something that I guess you're that focused on necessarily. But marketing, is we know a lot more than selling it's about communication, nurturing and supporting your clients. And it's about positioning yourself as the right choice when a prospect is looking for an accountant or a bookkeeper. And it has changed, it used to be a kind of you'd buy an ad in the paper or an ad on the radio. For example, you'd send a broadcast message out and you would hope that you're going to reach some of the people that you're wanting to reach.

Liz Studholme:

Now, marketing is way more, I guess intimate, it's personalised and you're going to send it out via our channel and talk directly to those people that you're trying to talk to. But it's kind of particularly important as an accountant, I suppose that you've got unique specialised skills and you are going to use those to address those unique challenges of your audience. So it makes sense that you're sending a personalised message. The other thing about marketing that's changed is that the old methods were broadcast, but you also paid a rep to get your ad in the paper or an ad on the radio. And now you own those channels. So you own your email marketing list and you own your social media channels. So you've got more control. You do it yourself. With that comes a bit of work and that's why we created BOMA in order to help you do that.

Liz Studholme:

So if we look at the next slide that just shows you, I suppose, what we're going to look at in a minute, when I do a demo. Within BOMA, you can send Facebook posts, tweets, LinkedIn posts, and emails and BOMA auto formats for the channel you choose. You can also do social ads as well on Facebook and Instagram, but we're going to look at these four channels to begin with. So if I share my screen and I'll take you through a demo, so we are on the dashboard of BOMA at the moment, some of you may have come across this before and had a trial. Well, there's a lot of things that you can do in BOMA but for the purposes of today, we're going to show you how the world's clear content works in BOMA. So first thing that you can do, you can create a campaign starting in here.

Liz Studholme:

You can start with the channels that you want to choose. You can send an email, social media update or send to all of those free channels in one, you can create a social media ad or a lead form. We are going to start instead, with the content library in order to build a campaign. So if I go into the content library, at the top, I can see the most recent content. There is Wolters Kluwer content in here because Wolters Kluwer are putting content into the free content library. So once you've got your subscription, you come with a content library. And within that, you'll see there is some content in there. So keeping you and your staff pain-free at work. This is a nice piece of content that you could send. You can see the images there, the social poster is written for you, which is this first bit and email content you can send out.

Liz Studholme:

We're going to go back and look at the premium libraries that we have. You can see that there are a number of partners that we work with here. I can select content based on those libraries. I can also select under the categories of compliance, general management strategy, people, which is HR, sales and marketing, tax and technology. To access the premium content you would click on this button here and it would take you into a page that talks about why we work with Wolters Kluwer CCH and why you should use that content and how to access it. So I've already done that in here. So I'm going to go into that premium library and I can see a whole lot of content in here that I can share with my audience. So for example, if we click on a piece of content, I can see that BOMA has created an image for me.

Liz Studholme:

So that can be the image for my social post. There is the social post. All of this will be, you're able to customise it, change it, write it from scratch if you like, or just add to it, you might want to add hashtags. For example, I can see that this piece of content here is the content that I can send in my email. And I've also got a downloadable guide. And if I click on that button, and come to the side, I can see that there is a nice downloadable guide that I can send through too, which is we are posted. So when it goes through to my audience in an email, they can download the guide as well.

Liz Studholme:

So let's go back into the main area. I want to send something for example, on provisional text, which I know is an area that's confusing to people. So let's click on this piece of content, avoiding the pitfalls. I've got a nice little bit of intro text here. Some are along, some are shorter depending. I've got a guide here that I can download, can look at that guide and decide if that's what I want to send, can review all of that. I've decided that is content that I want to send so I'm going to deliver it.

Liz Studholme:

I can send it via email, social media. Let's send it to both for the purposes of this demo. In here is the first step where you can change the name. No one sees that, that's only for you, but if you were, for example, only going to send that to your trade clients for example, then you might put dash trade and then send another campaign and send something slightly different to your retail clients or hospitality or something like that. Start, and at this first stage, I'm being given a tour, but I'm just going to take that tour off.

Liz Studholme:

You can see that here is the social post. If I added something in here, let's see, for example, anything you write here, you'll see comes through to the next screen. Then I can see my email content here. I'm going to continue at this point. But anything you make at this point will be brought through to the next, the channel stage of the campaign, where we're going to personalise for each channel that we are connected to.

Liz Studholme:

So when you do set up your BOMA account, all you need to do is upload your logo, add some email contacts, which is very easy to do and connect to the social pages that you have. We've connected to LinkedIn business, LinkedIn personal, twitter, Facebook, and there's my email available to send because I've got that contact list in there. If I go up to LinkedIn and click the preview, my LinkedIn post look like, and you can that text I added there is there. I can also come in here and change all of that. I don't want to put that bit of GoBoard text in there. I can take channels out at this point. If I look at Twitter, I can also preview there.

Liz Studholme:

And that's what my tweet will look like. The text that I've added at the beginning is in there, but again, I can change it. So you might want to say, for example, be slightly different in your LinkedIn post to your tweet and your Facebook post. Facebook's a bit different because of fake news. Facebook, won't let a third party post on your behalf in order to combat fake news. So they work around just copy and paste, but of course you could start from scratch and you could change all of this text. Do you have trouble managing provisional tax, for example, in your business?

Liz Studholme:

So Facebook's going to be a different message to LinkedIn now. If I go into email, I can also see that I've got a subject line written for me. I've got a preview description. It's the first bit of text that you see when you open your email account is written for me, from name, which will sit at the bottom of my email and email address is there. All of that I can change if I want to, but it just makes it a lot easier that it's already there. Then I'm going to go in and choose who I'm going to send it to. And within BOMA in your contact list, you can add your own tag. So this is something that you can create yourself based on filters that make sense for you. So depending on your client base, you might have ones that you can either. For example, we talked about trade and if I put trade in there and select that, I can send that just to my trade accounts.

Liz Studholme:

You can also select your contacts manually, save and close, and we are ready to start pulling our email together. So BOMA gives you a whole lot of templates to choose from. These are nice, beautiful looking templates that take a little bit longer. If you're going to send a newsletter, you might want to use something like that, or we can select the basic template, which BOMA creates for you as soon as you upload your logo. When you upload your logo, BOMA pulls the colors out of that logo and creates a template based on those colors and you can choose background colors, button colors, et cetera. So wait for that to open. And you can see on the right hand side, I've got options as to how I pull that content in. If I want to create a newsletter, I could pull the short content in. I want to send that whole piece of content by itself because I have just had a conversation with these particular clients about prov tax and therefore I want to send them an email to follow up.

Liz Studholme:

I can see that I've got the guide there. If I didn't have that button there, I might want to add something else like a button. So I could drag in a button, change that text to contact us and use where I want that button to go. It might be open a webpage, a contact us page, or send an email to me and fill in the details here. And that will open up an email for you, for them to send back to you. I can also change all of this text. And if you just click in, you can see that the text editor is opened up. I just go to the front there, even just add a personal greeting with space. Choosing a merge tag allows me to choose a first name and that pulls the first name from my database so that I get a personalised email immediately.

Liz Studholme:

I might want to take a bullet point out or add a bullet point. I'm just going to write like that. So I'm not spending too much time doing that here, but you can see that all of the content there is changeable and even the image. So you can see that I can change the image there, you get access to a huge library, free images within BOMA. So you're not searching the web for images and they're free to use across your channels. I can preview that email here before I go on this desktop and on mobile. See what that looks like, save and close. And when I'm happy that I've covered that off, just taking a little bit time to close, you can see that you can send a test email. So send an email to yourself before you send your campaign out or to someone in the office to do a final check, and then you're ready to go.

Liz Studholme:

The final step is scheduled delivery, and you can either send it immediately. Or if it's got really late, send it for a specific time the following day, or you might want to spend an hour in the morning on Monday morning and get your emails for the week and send it out on the following day and schedule. If I exit now, go to the dashboard and go into my campaigns. You can see that that campaign is there and it's scheduled to go. While it's scheduled and not already sent, I can revert to draft and change it. I can also duplicate campaigns. I've already sent and can look at campaigns that I've sent for example, and look at where I've sent them, email, Facebook, LinkedIn, business LinkedIn, personal and Twitter. And if I click on there, because this is a test campaign, the numbers are going to be very small, but you can see that in a normal account, these numbers are going to be better.

Liz Studholme:

And you can see that BOMA collects all the engagement data. So, how many people opened your email? How many clicked on it if there was a link, and across your social pages, your impressions clicks, shares, likes, et cetera.

Liz Studholme:

Back into the dashboard. There are a number of other things that you can do in BOMA, but we won't cover those today. But if you do start a free trial, then everyone gets free training. You can ask questions in that because it's a one on one video call and there will be specific things that you want to do in your company that might be different to someone else. So your marketing objectives might be different. You might want to grow, or you might want to simply tell your existing audience more about the other services in your business. So if I pass back to you, Charlie.

Charles Clark:

Cool. So BOMA pricing is super straightforward. So if you have less than 2000 email contacts, it's $60+ GST per month. So this includes, I suppose, unlimited users. You can also do as many social campaigns as you want, feed pages, all those sorts of things. And you also get access to all our free content libraries. You can see there that if you have between 2001 and 5,000, then it goes up to $121+ GST. Those are the monthly prices. If you choose after a while to ship to annual, then you can save 15%. These are the prices for the BOMA subscription. And then Sarah, do you want to talk a little bit about how they can access the Wolters Kluwer content?

Sara Ingram:

Yeah, sure. It really depends. If you are a business fitness subscriber, we can put, provide you with an unlock code, which will unlock our premium library within BOMA. So you just need to contact us. Either you are Wolters Kluger closed solutions manager or run the team at business fitness or email us. And we can provide you with your unlock code to access that premium library, if you want to do it through BOMA. You get your BOMA subscription and you want to subscribe to the CCH premium content library in BOMA. That's going to cost you an additional $40+ GST per month.

Charles Clark:

Brilliant. So the great thing with that is that you can take it at any time, so you could try it. You can trial BOMA free for 14 days. As Liz said, you'll get a free demo in training and the training isn't linked only to the start of your trial, if you are a month or two in, and you suddenly have a new team member join, or you've been a whole day, and you need a bit of a refresher, you can reach out to us at any time and we're happy to take you through whatever questions you might have about an aspect of BOMA. It's really easy in terms of sign up for trial, you can go to bomamarketing.com, click on the try now, and you can start your free trial. Once your trial is underway. If you do want to just access the Wolters Kluwer content through BOMA, you can raise a support ticket or send us an email to support@bomamarketing.com and request that the library be switched on, we'll charge your credit card and in the library will be ready to go.

Charles Clark:

So it's really, really easy if you do want to try the library and then after, maybe it's not for you, that's fine. It's just a month to month requirement. So you can have it for as long or as little as you want. So that's sort of, it is pretty easy to go and moving on to questions. And this is a great time actually, because Christie has asked, does BOMA integrate with Xero and other add-ons such as HubSpot? Yes we do integrate with Xero HQ. So if you are a Xero HQ or an HPM user, you can sync up BOMA to Xero HQ. And so what that will do is every 24 hours, BOMA will sync with Xero HQ and pull out the contacts that you have. And so that will update every day. So in terms of other add-ons, so we don't integrate with HubSpot, but we do integrate with Zapier.

Charles Clark:

So in terms of Zapier integration, our first, I suppose, add-on that we've done is linking through to WordPress. So if you have a WordPress website, you can click on a button on some of the BOMA content, and then you can post that directly to your WordPress website as a blog. So this was a feature that a lot of our BOMA users were asking for because they were copying content and then putting onto their website. And so now they're able to just, once they've integrated Zapier with their WordPress site and it takes about five, 10 minutes. Now, that's just a sort of one, one button touch and you can either post it live immediately, or you can as a draft and then go in there and just make any changes that you wanted to do. Maybe you want to change the image or the title, or sort of add a bit of some more context to it. Suzie, great question. So how often is BOMA’s content updated and BOMA does it happen once a month? Liz, you are probably best place to answer this.

Liz Studholme:

Yeah, so I think I've just typed notes to that. So there'll be new content every week in the premium library, there will be content going into the main free library that you get with your bonus subscription, but it won't be as frequent as the premium content, which is going in every week.

Charles Clark:

And also an earlier a question from Donna, does it mean you can send accelerate articles through BOMA? So the answer is yes, there'll be a range in the premium library, so you can create a newsletter. And so what actually a great element in BOMA is that you can actually pull in the email multiple pieces of content from the content library into a newsletter. So you could have a short introduction that you write and then pull in two or three or four pieces of content. And as Liz showed you, you've gotten different format choices that you can have. So you could pull in three sort of short pieces of content that then have a call to action button, a title, a bit of maybe 40, 50 words of an introduction. And then that links out through sort of reading the whole article.

Sara Ingram:

And Charles, sorry, I just like to add there that, I just think it just gives you that pick mix. So you have choice and it's really easy to customise and obviously the newsletter is already branded as your own so you're not having to fiddle with logos and things like that. But you know, if there's an article that you don't want to use, you don't have to use it, whereas in our sort of traditional accelerate, it's already all done for you. So yeah, I think this is a much more advanced feature that you can pick and mix and choose the articles that you want to use.

Liz Studholme:

Two questions. One is, I'll get you to do the unsubscribes Charlie, but I'll talk about the FAQs and iFirm if you like. Someone's asked, can you send specific client FAQs from iFirm and to BOMA and yes, you can. And I'd probably best to share screen, to show you how to do that or explain that within BOMA. There is another way of creating a campaign and that is to share a link. So if, for example, you've written your own blog on your site, or you've got some content from…

Charles Clark:

Do you want to share that list? If you can.

Liz Studholme:

Yeah, I can share that.

Liz Studholme:

Do you want to answer the question about unsubscribe while I do that.

Charles Clark:

Yeah go on. So the question was if a client unsubscribes, are they removed automatically from a contact list or does it have to be done manually? So yes, if a client clicks, so every email that you send out from BOMA comes with an unsubscribe button. If they choose to unsubscribe, they will be unsubscribed from all future emails in BOMA. They won't be deleted from BOMA, so you can still see what you've sent in the past, if they choose to resubscribe. They might do that over the phone with you. They might send you an email or they might even sign up again on a lead capture form by a bonus. So they said, great. I'd like to hear more about what you have to offer. Maybe they were just getting sort of overwhelmed with you all their subscriptions. And so they sort of canceled a few, but yeah, it's done automatically. You don't have to do it manually.

Liz Studholme:

Okay. I've just clicked into an article on BOMA's marketing site. And if I click on, if I copy that link, I'm going to go back into BOMA, and I want to create a campaign that brings people back into my website. So click create, I want to send this as a social media update. I'm not going to worry about the title there and click start. And it's asking me what I'd like to share. I'd like to share a link. Now this might be an FAQ for example, about iFi. And if I paste that link here, you can see BOMA goes in and finds the first text. It finds the image that's been specified as the open graph image, just to be a bit technical. We've got FAQ on this. Not every website in the world has set their images for their blogs correctly, but there are ways around that.

Liz Studholme:

So I'm going to accept that and go through the next stage. I can see that a little bit of text is being pulled and I will need to just massage that a bit to make that's right, make that right and continue to the next stage. And I've got an instant campaign. So this is really useful. For example, if there's something that's really specific to your audience that maybe isn't in Boer, but you've found an article online that is not gated, and you'd like to share, then you can go in and share that using link share. So that's a social post that we are creating. I could turn on email and create that email, but just for this quick demo, it gives you an idea of how easy that is to share a link, to create a campaign. I pass back to you.

Charles Clark:

Another question was how many articles are there to choose from? It's always good to have a lot of varieties. So in BOMA itself, in the main library there to 300 articles, sometimes there's more, sometimes a little bit less. The reason behind that is that we have a lot of seasonal articles. So you can imagine at Christmas or Easter, we sort of put in relevant seasonal articles go in, and then they expire after a short amount of time. And it's the same around things like end of financial year, GST time, provisional tax time, Liz will basically upload content specific to that sort of period and then will expire it after that sort of time has moved on. In terms of the Wolters Kluwer articles, Liz…

Liz Studholme:

There's over 40 at launch at the moment.

Liz Studholme:

But yeah, there will be more being added every week. And I think something that we do to sometimes get feedback on is, gosh, there's so much content I don't know where to start. So I do recommend that you use the filters either based on topics or libraries, but topics really helpful those categories on the left hand side that we looked at so that you can choose something that's relevant because this content that if keep scrolling down every week, new content will sit at the top and you may have missed something. We do send to all our subscribers, a newsletter out every fortnight. That just as a reminder of what the latest content that's gone at the library is that usually just covers the free to use content, not the premium libraries and you'll know that because there, if you're a premium library user that you know, anything new that's in there, you can go and have a look, but it just is a nice little reminder to go, okay. I might send a campaign on that this week.

Charles Clark:

Another question, which is, does BOMA have a content management system allowing you to customise content based on database attributes? So I suppose my answer to this is that in BOMA you're able to tag your people in your database and I think Liz demoed that. So you could have maybe some of your database who are clients and non-clients, and then be broken down further into some, sort of maybe a vertical trade or retailer or agricultural some, you can tag them based on a whole, I suppose, whatever way or descriptor that you want to use, you can tag them on. Then when you send them out an email, you can say, okay, I want to send this particular type of content to this sort of person. So based on the tag, so you might want to send everything to non-clients, or maybe it's clients, but who are living in a specific area and you have gone and tagged them. There's not an automated way, but there is very much a tagging system, which means that you can send, I suppose, the most relevant content to the right sorts of people in your database.

Charles Clark:

And then, sorry, Liz, another question which was directed at you, which is if I take, a little maybe also a question for Sarah, if I take the MV deduction sheet on iFi, which is a word document, does that work the same way?

Sara Ingram:

So I guess it's asking Liz, can you upload a document as an attachment? Like a word document?

Liz Studholme:

And Charlie, I think you'd have to paste that in, but I might have to come back to you Donna, on that one.

Charles Clark:

Yeah. So you can, we do have some users who like to put in, I suppose, links to PDFs and sign their emails. Or a word document, the way that they do this at the moment is that they might create that word document and put it into Google drive. And so therefore it's an online document. They can take a link and then they can put that link into their or email, or it could be into a social post. And then when the user opens it, clicks on that button, it will take them through to that live, I suppose cloud based document. If it's a PDF, another way obviously you can put it into like a cloud service system.

Charles Clark:

`So you can put it into a cloud storage system and they could go through and access like that. Or you could put it on your website, load it up as a piece of media that would also generate a link. And then you could put that link into the email or social post. And then when the end user clicks on it, it will take them through that PDF. So slight work around on that one, but I hope it gives you an idea of how you can do it.

Liz Studholme:

Yeah we can find out more information on that one and come back to you. But if it is personal to that client, then you may not want to be hosting on your website, but certainly those would, those other options that Charles talked about would be good options or you'd have to include it in the email.

Charles Clark:

Good. So is there any more questions? I think we've done pretty well in them, but if anyone has any more questions, don't hesitate to pop them in. We'll also be sending out a follow-up email with a recording of this. So if you have a question after the fact and you'd like to find out more, obviously feel free just to reply to it and we'll be in touch with an answer and more information as Liz said.

Sara Ingram:

Yeah. Thanks everyone. And don't feel any obligation to, you can do a no obligation trial, sorry, bone demo and trial, and really get a sense of it yourself. Because, I think we really all get a better idea of how it works by doing. So yeah, do take that opportunity to have a good look and ask the questions that are specific to you.

Charles Clark:

Thanks Trish and Susie for your comments. Yeah. We really thought to be partnering with Wolters Kluwer. We think it's going to add a ton value. So as Liz said, do come on and give us a try, do check out the Wolters Kluwer premium library and obviously do get in there and get the premium library go because the value and the level of quality of content is quite amazing really. Brilliant, I'll wrap up. Thanks so much Liz and Sarah for joining me. Thanks everyone. And we'll look forward to seeing you again.